Peak 4-5-6 Growing Up Milk threw a nationwide party this Children's Day. Thousands of children and families celebrated across Lagos, Abuja and Port Harcourt.
The brand used the occasion to unveil refreshed packaging for the trusted nutrition product. Games, performances and competitions kept children entertained throughout the festivities.
Lagos hosted the flagship celebration at Balmoral Convention Centre. It was a colourful carnival filled with interactive activities designed for young learners.
Popular food influencer Sisi Yemmie (Yemisi Odusanya) brought star power to the Lagos event. She mingled with families and energised the atmosphere.
Abuja and Port Harcourt hosted similar celebrations with the same joyful spirit. Children across all three cities got chances to showcase their talents.
Moronke Adisa-Abayomi, Senior Brand Manager for Peak 4-5-6, explained the brand's vision. According to her, ages four to six are crucial for growth and development.
"Children's Day gives us a chance to celebrate every child's potential," she noted. "Our refreshed pack shows our continued commitment to trusted nutrition."
She emphasized that the new design maintains the same formula parents trust. Peak 4-5-6 remains fortified with DHA and key nutrients for brain development.
Dr. Zainab Momo Yaro, a renowned paediatrician known as Dr.
Mims, attended the Abuja event. She witnessed impressive performances from young participants.
"We're committed to supporting healthy children," the doctor told organisers. "We support not just their health, but their talents and dreams too."
Dr. Mims reflected on the talent she observed that day.
"The performances were fantastic," she said, "and it confirms children are tomorrow's leaders."
Peak 4-5-6 didn't limit celebrations to physical events alone. Radio partnerships with Kid 101.7 FM, Inspiration FM and Kids FM extended the reach.
These radio collaborations sparked conversations about parenting and childhood nutrition. They connected families across multiple cities in meaningful discussions.
FrieslandCampina WAMCO Nigeria, the company behind Peak 4-5-6, reinforced its core mission. Quality dairy nutrition that supports children's physical, cognitive and emotional growth remains the focus.
The brand continues backing age-appropriate nutrition for developing minds. This latest initiative underscores that commitment across Nigeria.
